Steps to Become an Online Personal Trainer

If you are a fitness professional who has been in the industry for a while now, you know the world of personal training is changing. It is not just about creating a gym workout plan anymore. To succeed as a personal trainer today, you must offer your clients more and constantly improve your training. 

In this modern world where people demand everything brought to their tables in the comfort of their homes, personal fitness training must fit into their busy schedules.

If you want to thrive in the fitness industry, you must become an online personal trainer

Transitioning from the gym to online personal training

If you are thinking about working from home with your own schedule, you can become an online personal trainer. When it comes to establishing your online personal training business, there is more than one way.

Several studies support it if you ask why it is important to transition from a fitness studio and become an online personal trainer.

According to a survey conducted among 5000 members, only 30.98% have returned to the gym. 

And over 5052 members out of 10,824 has responded that they will not return to the gym. 

How to become an online personal trainer?

So you have decided to learn how to become a personal trainer online. Now you just have to follow the step and put things into action. Here are the steps you need to follow:

Ready to put in a long-term commitment

Becoming an online personal trainer even if you have been running a fitness studio for years, needs prior planning and preparation. You might be an expert in health and fitness, specialized workouts, weight loss, and muscle building, but it won’t make you an online success overnight.

Can someone lose 50 pounds of fat, put on muscle, or achieve the dream body overnight? No, it takes time, so you need to prepare yourself to put in a long-term commitment want to become a personal trainer online, a successful one.

Find your personal training niche

As with any other type of business, the first thing you need to do when thinking about becoming an online personal trainer is to find your niche. 

You can’t be the right personal trainer for everyone; you must find your niche and target clients. Take your time to decide what fitness training suits you the best and what kind of audience you want to serve. Niching down is the best way to help your personal training business thrive in the competitive industry.

So how to find your training niche? It is about finding your spot between what you are good at and your client’s needs. Take time to research all the niche choices properly, and make sure you leverage tools like Google Trend to get an idea of what people search for online when it comes to personal training.

Examples of broad niches

  • Weight loss for men and women.
  • Muscle building for men and women.
  • Prenatal workouts and postnatal workout routine.
  • Healthy lifestyle routine (exercise and diet) for teenagers. 
  • Functional movement training. 
  • Nutritional plans to stay away from lifestyle diseases.

Examples of target and profitable fitness niches

  • Workouts for people battling chronic illnesses and autoimmune diseases.
  • Create personalized programs for triathletes.
  • Training people to pass physical fitness exams for professional recruitment.

Get Certified

If your goal is to start online personal training, you must earn a fitness certification to get yourself recognized as an online fitness expert. Most fitness students require a fitness trainer to hold a fitness certification, complete a training program, or have a fitness-related degree.

If you are looking for how to be an online personal trainer, earn a proof that you have valid experience in training to help them achieve their goals. This part is critical to your success.

Here is what you need to do:

  • Fulfill the requirements to become an online personal trainer, like passing an exam. Some certification organizations need a C.P.R. certification. 
  • Specialize in niches like Yoga, injury prevention, Pilates, Cross-fit, Zumba, etc. Conduct your research to find a fitness certification program that fits your goals to become a personal trainer online

Develop online training strategies

Training clients in a fitness studio versus training online is a different experience. Although tech options make It possible for anyone to enter the personal training market, you must create a positive and effective training experience for your online clients. 

When developing online training strategies, ask the following questions to yourself:

  • How will your clients contact you when they have questions or concerns about workout plans or nutrition guidelines? Hone, email, your website, Instagram, or your website?
  • Will you train clients through pre-recorded workouts, live Zoom sessions, or written workout programs with diet plan recommendations?
  • Without meeting your clients in person, how are you going to monitor their progress?
  • Are you planning to conduct a meet-up with your clients at least once to build a personal connection outside the web?

Master basic tech skills

Learning how to start an online personal training business needs more skills than just a certification, including your tech skills. Acquiring new tech skills will help you run your fitness training business online smoothly. 

While technology usage might be new, but it is time to embrace it if you are working on becoming an online fitness trainer. Learn new technology, platforms, software programs, and online tools so that you can simplify the process of running a personal training business online. 

So here is a quick run through how to get started:

Choose your virtual training platform: Preferably create your own fitness training platform., or you can use Skype or Zoom. 

Record and edit videos: Choose a relevant fitness niche and start recording relevant videos that are training sessions to help your clients achieve their personal training goals at home. 

Manage a social media profile: Social media is the best way to bring in new clients and convert your followers to paying clients. 

Master digital marketing

Besides your expertise in fitness training, and mastering digital marketing, A.K.A. learning how to market your personal training brand is equally important. Working in the gym or a fitness studio makes connecting with prospective clients easy. 

But when you embrace online fitness training, you will need to learn basic and advanced digital marketing techniques to make sure you get the right exposure and people can find you online.

If digital marketing is new to you, you will have much to start with. 

Start from here:

  • Perform market research to find and learn more about your target audience.
  • Identify important keywords and phrases your target audience users search for. For example, weight loss in a week, muscle building, transformation program, body cleansing, etc.)
  • Create blogs that bring traffic to your website.
  • Run paid social media advertisements.
  • Create free lead magnets like online courses, infographics, free videos, and a short workout plan for a week to promote your services. 
  • Leverage email marketing to get subscribers and turn them into your clients.
  • Make use of social media platforms like Instagram, TikTok, Facebook, etc., to grow your client base.

How to make money by becoming an online personal trainer?

As you have decided to learn how to become a personal trainer online, you would also like to know about how to make money by running your own business. 

So here are different ways by which you can make money by training your clients online. 

One-one training sessions

Most online personal trainers make the bulk of their income through one-to-one workout sessions. For instance, you can train your clients over a video call while they work out in their homes. You can also build personalized workout plans for your clients and track their progress through calls and messages. 

Sell online training plans

Just like live fitness training, self-guided fitness training plans are excellent if you want to become an online personal trainer online and make money.

Design and build training plans that guide your clients through workouts; believe me, the sky is the limit. You can keep selling your fitness plans as long as it is relevant and suits your audience. 

Social media sponsorships

Once you establish yourself as a popular fitness training brand and have a large social media following, you can make money from social media sponsorships. 

To get started, do the following:

  • Reach out to brands you would like to work with.
  • Keep creating niche videos on specific workout plans, and brands will come in search of you.
  • Maintain your audience’s trust and make sure you only recommend brands and products you truly have uses for.
  • Make it a practice to disclose sponsorships always.

Become a YouTuber

Yes, becoming a YouTuber is a great way to make more money by becoming an online personal trainer and promoting your fitness brand, both at the same time. 

Set up an AdSense account and start accepting monetization from YouTube by offering quality and relevant videos to your target audience.

Which is the best platform to conduct personal training sessions?

While there are different ways to conduct training sessions, like using video conferencing platforms like Zoom and Skype, the best way is to create your own fitness training platform. 

If you are brainstorming how to become an online personal trainer, building your own fitness platform is recommended, which is the easiest and most affordable way to build your own brand and make more money.

The easiest way to build a fitness training platform is to use a readymade script like Pinlearn that comes with all features needed for personal fitness training online

What are the features of Pinlearn that makes is the right software to build your fitness training marketplace?

Pinlearn comes with powerful features like:

  • Customizations to any degree.
  • 100% ownership of source code.
  • One-to-one- training sessions and online courses.
  • Live streaming to improve engagement.
  • Different monetization strategies.
  • Fitness trainer and client dashboard.
  • One-time fee with no-recurring payments. 
  • And a lot more!

Conclusion

If you want to learn how to become an online personal trainer, the best way is to get started and do it yourself.

Make adjustments as you go to improve and grow your brand. Experiment with different marketing techniques to find what gains the most response. Keep in mind not to give up. Build a good foundation, put in the hard work and effort, pay attention to details, and keep going.

If you need more direction and assistance in creating a fitness training platform to run your personal training business, get in touch with us below.

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